A few years ago, he set out to cook dinner for his girlfriend and had an extraordinary revelation - he didn't know how to cook! Cookbooks and online recipes expected him to know how to do things like "blanch asparagus" and "mince garlic". Long lists of cooking steps felt too overwhelming to attempt, and that was his "aha!" moment. Kevin set out to create a new recipe format for the modern home chef.
A multi-platform all-in-one home cooking platform that provides over 18,000 interactive smart recipes with dynamic recipe guidance. Featuring hands-free voice commands, step-by-step photos, how-to videos, built-in timers, and over 10,000 one-click shoppable recipes for the ultimate home cooking experience.
SideChef partners with the world's largest retailers, publishers, home-hubs, consumer brands, and kitchen appliance companies to offer home cooks a seamless cooking journey, enabling digital meal planning, grocery delivery, and smart kitchen connectivity.
SideChef. Tastes like home.
Empower homecooks to discover,
and cook great food.
Empower People to Grow
Lead by Design
We are innovators, creators, experimenters, and chefs. We span from Shanghai to San Francisco and come from every corner of the globe.