Shoppable

Recipes with real-time shoppability

Integrated

Integration within Amazon Platforms

Grow Sales

Increase grocery sales

The Collaboration

SideChef partnered with Amazon Fresh and Amazon Alexa to deliver a seamless, shoppable recipe experience. Users browsing Amazon Fresh can explore a variety of meals, follow step-by-step instructions, and add all ingredients to their cart with one click. On Alexa, SideChef powers voice-guided recipes, allowing users to discover meals and add items to their cart or shopping list hands-free, bringing cooking convenience to both screen and speaker.

Objectives

A

Simplify the journey from recipe inspiration to grocery delivery

B

Enable hands-free cooking with Alexa voice-guided instructions

C

Drive engagement through shoppable, family-friendly recipes

Explore More Case Studies

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Walmart Partners With SideChef For Recipe Ideas
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Kemps In-Recipe Campaign
Kemps Achieves 14.3 ROAS With Recipe Campaigns
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In-Recipe Campaign With Sales Growth
Driving Sales Growth in the Condiments and Spices Category
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