San Francisco, CA, November 20, 2020: The all-in-one home cooking platform, SideChef, and Step Stool Chef the dedicated hub to building kids’ confidence and independence through cooking have partnered to offer on-demand cooking classes for kids on SideChef Premium. These comprehensive classes are made for kids by kids with a focus on kitchen safety, designed to empower kids to build confidence and be leaders in the kitchen and beyond.
“In these uncertain times, what is certain is that home cooking has become an essential part of everyday life, even for kids, and we are dedicated to persistently innovate with renowned partners like Step Stool Chef to help kids start their cooking journey with a strong foundation,” said Kevin Yu, CEO, and Founder of SideChef. “Teaching the future generation life skills early on in their childhood development means we are fulfilling our mission to empower even the youngest of eaters everywhere to cook great food.”
Step Stool Chef Cooking School for Kids, brought to you by SideChef Premium is broken down into two class modules. Within both modules, not only will kids learn essential cooking skills, but also how to integrate math, science, and reading into the overall cooking experience. These classes are designed to be easy to follow, engaging, and most importantly, entertaining for kids. As distance learning and homeschooling becomes a reality for many kids across America, these on-demand cooking classes are a great complement to the new reality of present-day at-home education.
“I want to help kids build their cooking skills and confidence while creating great family time memories for everyone that may be at home due to the current pandemic,” said Julian Frederick, CEO, and Co-founder of Step Stool Chef. “The Step Stool Chef teaches kids to be leaders in the kitchen, providing tools and solutions for them to learn to cook in a safe space with little to no help from parents. At the Step Stool Chef, the kids are the chefs, parents are the assistants.”
Beyond cooking classes for kids, SideChef Premium also includes 800+ exclusive on-demand recipe classes from world-renowned culinary experts, including the winner of Top Chef Masters, contestants from MasterChef, The Great British Baking Show, and more. Each culinary expert features instructional guidance with step-by-step videos, cooking techniques and tips, and voice-guided cooking. Subscribe to SideChef Premium with a 7-day free trial here.
In addition to SideChef Premium, SideChef offers features enabling customers to have a seamless home cooking experience with one-click shoppable recipes, personalized meal planning, and the ability to connect recipes to smart kitchen devices from several leading kitchen brands for a true all-in-one home cooking experience.
SideChef is an all-in-one home cooking platform that provides over 18,000 interactive smart recipes with dynamic recipe guidance featuring hands-free voice commands, step-by-step photos, how-to videos, and built-in timers. SideChef partners with the world’s largest retailers, publishers, CPG brands, and kitchen appliance companies to offer users a seamless cooking journey, enabling in-app meal planning, grocery delivery, and smart kitchen connectivity.
SideChef is available for free on iOS, Android, Amazon Alexa, Google Home Hub, Samsung Bixby, and Portal from Facebook devices. SideChef has inspired the creation of over 3 million meals in home kitchens around the world. For more information, visit www.sidechef.com.
About Step Stool Chef
The Step Stool Chef® is dedicated to building kid leadership through cooking. They develop products and solutions that facilitate independence and learning using a “kids teaching kids” approach to cooking. They make learning to cook fun and approachable for kids and easier for parents. The Step Stool Chef is a minority-owned business co-founded by the mother/son duo Julian Frederick and Toria Frederick. Julian, who serves as the CEO and Head Kid Chef, has been featured in magazines, newspapers, all major TV networks as well as selected to be the only kid chef to conduct live cooking demonstrations at several Food Festivals. He was a Finalist for the Healthy Lunchtime Challenge in partnership with the White House and Let’s Move Campaign, served on the Kids Advisory Board for ChopChop Magazine, and featured on the cover of the premier issue of CEOKid Magazine. Learn more at www.stepstoolchef.com.
Caroline Eschbach, Managing Director: firstname.lastname@example.org.